Dr. Perveen is an Associate Professor in the Commerce Department at PGDAV College. She has a PhD from the Faculty of Management Studies (FMS), University of Delhi. The title of the thesis is 'Strategic Corporate Communication: A Study of Selected Companies in the Service Sector'. She is a B Com Honours graduate from Sri Venkateswara College, University of Delhi, and completed her MCom from the same university. She also holds a post-graduate diploma in Advertising and Public Relations from the Indian Institute of Mass Communication, New Delhi. She received the Universitas 21 scholarship (2010-11) of Delhi University and completed an MSc in Economics and Econometrics from the University of Nottingham, UK.

She has been teaching Marketing, Advertising and Personal Selling papers to undergraduate students. She has also taught Business Communication to MBA (full-time) students at the Faculty of Management Studies (FMS), the University of Delhi.  She has participated in various conferences, workshops, webinars and published papers in journals of academic repute. Before her career in teaching, she worked as a trainee with a media agency, Maxus (Group M), where she engaged in media planning for various clients, including- Seagram, Dabur, Perfetti and SBI credit cards.

Advisor of one PhD student from Department of Commerce, University of Delhi

Mala Sinha & Perveen Bhatia (2016) Strategic Corporate Communication and Impact in Indian Service Sector. Corporate Communications: An International Journal (Volume 21 Issue 1)

Perveen & Sinha, M. (2015) Understanding the Role of a Medium as a Mediator in the Strategic Corporate Communication Process. Proceedings of Conference on Corporate Communications 2015: 621-635.

M., Sinha & Perveen. (2014) Nature and Impact of Strategic Corporate Communication in Indian Service Sector Organization. Proceedings of Conference on Corporate Communications 2014: 315-329.

AWARDS/SCHOLARSHIPS
Received Highly Commended Theoretical Paper Award June, 2014 at Corporate Communication International (CCI) Conference On Corporate Communication held at Hong Kong.

Received Universtas 21 Scholarship 2010-11,University of Delhi, New Delhi

Junior Research Fellowship June, 2004, University Grant Commission, New Delhi